By Sarah Johnson
Missourian Staff Writer
Legacy Embroidery and Screenprinting Inc. in Washington is expanding its business into central Missouri.
Owner Dave Kell and his wife Jane recently purchased Sports Nation, a sporting goods store in Camdenton, and a 6,000-square-foot-building near the store that will serve as another embroidery and screenprinting factory.
“This will open doors for us that haven’t been open before,” Kell said. “Now we will have name brands like Rawlings and Under Armour.”
Kell has owned the Washington factory for about 19 years and currently serves many of the high school and other teams in the area.
The new store, which is about 5,500 square feet, will also be geared toward serving local teams.
“If you come in and tell me little Johnny needs a new pair of soccer shoes, we’re going to send you to Dick’s (Sporting Goods),” he said. “But if you want to buy shoes for the whole team we can beat the competition.”
Kell said that even though the area surrounding the Lake of the Ozarks is pretty rural, there are many larger school districts that his new business can serve.
“We have seven road reps covering central Missouri right now,” he said. “Our sales reps are already calling on schools.”
Legacy in Washington had about $2 million in gross sales last year, and Kell expects the new factory and store to do almost as well in 2014.
“We’re projecting about $1.8 million in revenues,” he said.